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Generative Change – an alternative to the Planned Change Model

  • October 19, 2020
  • 6:00 PM - 8:30 PM
  • Zoom Meeting


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Generative Change – an alternative to the Planned Change Model with Gervase Bushe

Special ODN Lifetime Achievement Award Presenter Gervase Bushe

Live via zoom meeting.

In this session Gervase will describe the Generative Change Model that has emerged from the research he and Bob Marshak have done into what makes contemporary OD methods succeed or fail.  Generative Change provides a way of thinking about how we use large group intervention methods that makes them more likely to be transformational.  Compared to the standard Planned Change Model, the Generative Change model is a better fit for today’s organizations that require greater agility and engagement.  His new book (The Dynamics of Generative Change: BMI Publishing, 2020) describes how a low-tech warehouse and distribution operation transformed into a highly engaged, collaborative, agile and fully digitized one in a little more than two years after the first phone call between the consultant and the Director. They accomplished this without a vision, without a plan, without training, any resistance to change, and only 1 external OD consultant.  They did it through an emergent, generative change process.

About Your Presenter

Gervase R. Bushe has been an OD consultant and researcher for over 40 years.  He completed a Ph.D. at Case Western Reserve in 1983 and has published over 100 articles, chapters and books. His 2015 book Dialogic Organization Development (co-edited with Bob Marshak) has had a global impact on scholars and practitioners. In 2016 he was added to HR Magazine’s list of the 30 most influential thinkers in people strategy, and each year since.  A chapter on his life and work appears in the Palgrave Handbook of Organizational Change Thinkers.  Gervase is the Professor of Leadership and Organization Development at the Beedie School of Business, Simon Fraser University, in Vancouver, Canada.    


$20 Members rate

$20 Partners organization rate

$25 Non members rate

$15 student rate


6:00 – 6:30 pm   Join on Zoom, gather and network

6:30 – 8:00 pm   Presentation

Please be aware that our meetings may be recorded or photographed.

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